May 18, 2012

Negative SEO: Myths, Realities, and Precautions – Whiteboard Friday

Posted by randfish This week we will be covering a topic not often discussed on Whiteboard Friday. We are going to be talking about negative SEO tactics and how these practices function. Negative SEO is definitely not something we condone here at SEOmoz but education around these techniques can be a helpful, precautionary method that could prevent you from being the subject of malicious intent

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Negative SEO: Myths, Realities, and Precautions – Whiteboard Friday

Facebook Releases Negative Report Before IPO

According to a quick item from David Angotti for Search Engine Land, Facebook reported that its net income fell 12 percent in the first quarter of 2012. Looking at the previous quarter’s total revenues, the latest quarter saw total revenues fall six percent, to $1.06 billion

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Facebook Releases Negative Report Before IPO

6 Changes Every SEO Should Make BEFORE the Over-Optimization Penalty Hits – Whiteboard Friday

Posted by randfish Having overly optimized web pages could soon get your websites in some hot water with Google and their search results. It has recently been announced that Google will start to penalize websites that engage in over-optimization practices

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6 Changes Every SEO Should Make BEFORE the Over-Optimization Penalty Hits – Whiteboard Friday

Will Scamming Slaughter Social Search Signals?

Trond Lyngbo wrote a long and thought-provoking piece for Search Engine Land on this very topic, and I highly recommend it to anyone who cares about their clients and their online reputation.

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Will Scamming Slaughter Social Search Signals?

Tell Us About Your Favorite Dashboard!

Posted by Karen Semyan One of the recent water cooler conversations around the Mozplex has been about dashboards.

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Tell Us About Your Favorite Dashboard!

ZOMG! Mozcon Agenda Now Live (and Early Bird Pricing Ends Friday)

Posted by randfish Every year, our annual summer customer conference, Mozcon , sells out to capacity, and this year is shaping up to be no different. In my opinion this is largely due to the speakers and the format. The content is among the best I see each year because the conference has developed a reputation as a forcing function for “upping one's game” on quality of tactics and presentation delivery

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ZOMG! Mozcon Agenda Now Live (and Early Bird Pricing Ends Friday)

What`s Behind Blekko`s Spike in Popularity?

By Blekko’s own analytics, the number of unique IPs it saw went from 1.58 million in December to 5.33 million as of the beginning of this week. Looking at their chart, the biggest spikes seem to have happened between December and January, when the search engine nearly doubled its traffic, and between March and April, when it went from 3.71 million unique visitors to 5.33 million unique visitors so far this month. Matt McGee notes that this represents a 337 percent rise in visitors just in this year – and April isn’t over yet.

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What`s Behind Blekko`s Spike in Popularity?

How to Improve Your Rankings with Semantic Keyword Research

Posted by neilpatel This post was originally in YouMoz , and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of SEOmoz, Inc

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How to Improve Your Rankings with Semantic Keyword Research

The Challenge of SEO for Large Enterprises

Eric Enge discussed these issues with Warren Lee, who manages SEO for Adobe’s web properties.

Link:
The Challenge of SEO for Large Enterprises

How Authorship (and Google+) Will Change Linkbuilding

Posted by Tom Anthony Google's relationship with links has changed over the last 15 years – it started out as a love affair but nowadays the Facebook status would probably read: “It's Complicated”. I think Google are beginning to suffer from trust issues, brought about by well over a decade of the SEO community manipulating the link graph. In this post I'm going to lay out how I think Authorship, and Google+ are one of the ways that Google are trying to remedy this situation. I'll move on to what that means we should be thinking about doing differently in the future, and am sharing a free link-building tool you can all try out to experiment with these ideas.

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How Authorship (and Google+) Will Change Linkbuilding